BOYS' LAGGING READING SKILLS GIVEN JUMP-START WITH 'PENTHOUSE FOR BOYS'

Study after study shows boys aren't reading as well as girls. Rita Swayne, a University of Pittsburgh education professor who specializes in reading, said schools need to offer boys reading material with content aimed at grabbing their interests. "That means they need to be given material about sports and sex," she said.

Penthouse Media Group, Inc. to the rescue. The publishing giant is launching Penthouse for Boys, featuring "the same kinds of stories and pictures that appeal to the boys' fathers" in the publisher's flagship publication Penthouse. Bob Guccione is coming out of retirement to spearhead the project.

"We're doing this as a service to our young people," Guccione said. "After all, they are our future. And, yes, to answer boys' big question, there will be female genitalia galore," said Guccione. "But no penetration, and absolutely no erect penises. Our studies show boys don't want to see that."

Guccione said that the magazine will only be available to boys 12 and older. "After all, I have my standards."